I like puns.
There, I said it. (The first step is admitting you have a problem, right?)
And that's the main reason this site is named "Plano & Simple".
I wish I could take credit for coming up with it, but there are two others who are responsible:
- First credit goes to my Dad's family, who pronounce our surname "Play-no" instead of the more Italianate "Plah-no".
- Second goes to Jon Garber who, way back before he founded Connectix, set up my computer and actually named my hard drive "Plano and Simple".
I also figured that I'd never have to fight anyone else for a domain name or a trademark. OK, there are Plano tackle boxes (I wish I was related to that Plano family). There are towns of Plano in Texas, Illinois and several other states. I just Googled Plano, Texas and learned that the US Census Bureau declared it to be the wealthiest city of 2008. There must be a lot of Planos in that town I would like to be related to. As a former physicist (and daughter of a really good one), I also need to give a tip of the hat to plano*-convex and plano-concave lenses. And don't forget the ever popular plano-plano lens, otherwise known as window glass.
I have endured mispronunciations ranging from Play-doh to Piano and extremely heartless teasing from junior high classmates, but am nonetheless totally attached to my surname. The fact that what I do - help people simplify the narrative about their companies - fits into a pun in the proud(?) Plano tradition is just icing on the cake.
*For the non-physicists and non-optometrists out there, a "plano" surface on a lens just means that it's flat rather than curved inward (concave) or outward (convex). Also see comment on heartless teasing.