Plano & Simple

Are You Ready for Due Diligence?

No matter how slick your pitch is, you are unlikely to get funded - or to succeed - if there isn't real substance to your value proposition.

The 10 Questions every pitch should answer need robust answers to maximize your chances of success.

Your business success is why I created Plano & Simple

On this page, you can get inspiration from the latest startups I've coached, learn about upcoming free Ask a Pro webinars, and read about my favorite tips & tools.
Under the Resources section of this website, you will find practical information and advice for your startup.
In Events, there is a list of the live and online events and programs that are coming soon, as well as sections for my current coaching clients.
Browse through the Startup Store for free and paid services, products and programs, all focused on helping you succeed.
The Members section is for those of you who want ongoing access to new materials, coaching and mentoring.

"Life's a Pitch" Blog Posts

Happy Birthday to You! Yes, you!

Written by Linda on January 3, 2013 · Leave a Comment

It's probably not your birthday today, so you may be wondering why I would send you birthday greetings.

The fact of the matter is that it is my birthday. Friends and family are calling and writing with good wishes. I see no reason to be stingy with all that goodwill so...

Happy my-Birthday to You!

I wish you a year in which you have the opportunity to work hard on projects that you love... that your mistakes lead to valuable lessons learned... that your risks taken prove well-founded... and that at the end of the year, you look back with satisfaction and forward with excitement.

How Do I Meet an Investor? Part 1: Be Prepared

Written by Linda on March 22, 2012

One of the questions I get most frequently from entrepreneurs whether they need $50K or $5M is, “How can I get meetings with investors?”

The short answer is, “By getting a warm introduction from someone the investors know and trust.” But since most entrepreneurs asking me the question are doing so because they don’t have the connections to get the introduction, a longer answer is needed.

When Investors Don't Want You to Be CEO of Your Own Company (part 1 of 2)

Written by Linda on February 11, 2012

I recently learned that a former client of mine who I'll call George had finally, after years of struggling, gotten term sheets from reputable investors for investment in his startup. By now, he should have the money in hand and be going gangbusters, executing on his strategy.

Unfortunately, it all fell apart. Why? He wanted to be remain CEO. The investors wanted his partner to take the job. George said thanks, but no thanks.

I don't know all the details of this situation, but the outcome breaks my heart.